BRINGING BEARDED KITTEN FUN TO HAMMERSON SHOPPING CENTRES
Summer Savour toured across 8 Hammerson Shopping Centres with a total of 15 days of food sampling and entertainment. With two tours running simultaneously, our 12 dancing butlers offered a premium, professional service, serving tasty treats from restaurants to shoppers in a fun, engaging, interactive way. The event kick started a 3 week campaign to promote Hammerson’s PLUS app, providing shoppers discounts and offers across restaurants within the center. The campaign exceeded expectations with 106 participating retailers, 5,374 PLUS app downloads and a whopping 5,339 offer redemptions.
DECLUTTER TO REFRESH
Declutter to Refresh took place over 7 weeks with 14 days of expert styling advice taking place across 7 Hammerson Shopping Centres. Showcasing products from 95 participating fashion and beauty retailers, the event encouraged customers to donate pre-loved clothes to charity for reselling or recycling. Expert stylists offered shoppers one-to-one advice on how to declutter their wardrobe by creating a 25 piece capsule wardrobe that can be used to create over 100 outfit combinations.