VITA COCO

“We want to bring cheer to people’s mornings, so we’ll be handing out surprises across London that are guaranteed to make commuters crack a smile.”

TIM REES

Managing director of UK and Ireland at Vita Coco

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MAKING VITA COCA IMPOSSIBLE TO HATE ACROSS LONDON

Wobble boards, giant vending machines and bubble studctures. Vita Coco commissioned Bearded Kitten as their mad cap experiential partner for 2019. Helping to bring to life multiple new products including Vita Coco Pressed and Sparkling we embarked on a series of multi-sensory consumer facing events in and around the city of London. 

A giant Bubble installation in Spitalfields Market saw 5000 Sparkling samples bounce into the hands of Londoners, and an interactive vending machine in Covent Garden brought hilarity to passers by with the ‘Impossible to Hate’ campaign. 

Plans are afoot for the 2020 campaign. Watch this space…

GALLERY