CADBURY’S ROSES – THANKS A BUNCH

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ANOTHER WAY TO SAY THANK YOU – A FLOWER SHOP WITH A DIFFERENCE!

Recent research from Cadbury revealed that over three quarters of UK residents believe the true art of saying ‘thank you’ has been lost. In an age of digital messaging, they tasked Bearded Kitten to remind consumers of the importance of physical gestures with a pop-up florist Celebrating their 80th Anniversary.

We helped Cadbury Roses introduce their first TV ad campaign in 70 years – ‘Another Way To Say Thank You’ by combining the traditional thank you gifts of chocolate and flowers in a handcrafted chocolate Rose.

These specially designed roses were all hand made by the Bearded Kitten team using 4 wrappers per rose, a total of 25,600 wrappers were used to make 400 bouquets and just over 1,500 single roses given out across 4 days from this quintessential florist we designed in Soho Square.

After saying Thank You in London we then took the activation to Liverpool, Manchester and Birmingham where we handed out 600 bouquets made up of 6000 individual roses to happy commuters.

GALLERY